Web3 | E-Commerce | Consumer
Overview
I worked as the UX/UI Designer for Dripto, designing a post-login software experience for their e-commerce platform, alongside web designs for both their physical store and NFT marketplace. The project required translating traditional e-commerce patterns into a Web3 environment, where cryptocurrency integrations and blockchain-based interactions introduce different user expectations and technical constraints.
The final outcome was a visually refined and user-centric platform that successfully bridged the gap between conventional e-commerce and Web3 functionality, enabling users to navigate, transact, and achieve their goals with confidence and ease.
Despite privacy and security limitations, our team successfully delivered responsive, development-ready designs that improved the overall user experience while meeting strict compliance requirements. This project strengthened my ability to design within complex, regulated environments and reinforced the importance of collaboration, iteration, and user advocacy in delivering effective UX solutions for large-scale public systems such as those used by the CDC.
